competitive-positioning
From the author
Develop, pressure-test, or refresh product positioning against the alternatives customers actually consider. Use when defining a market position, revising positioning after competitor or category changes, preparing a positioning brief, clarifying differentiation, or testing whether current messaging still reflects customer value and the competitive landscape.
Install
npx skills add LMTYdotcom/skills --skill competitive-positioning -a claude-code
Installs to .claude/skills/competitive-positioning/ · Each command fetches the skill straight from GitHub with the open skills CLI.
Byte-identical to the scanned commit, with the repository’s licence and a SOURCE.txt.
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Similar skills
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- competitive-pricing-packaging-reviewLMTYdotcom/skillsAnalyze or pressure-test the home product's own pricing and packaging using current competitor offers, recent pricing changes, customer and deal evidence, and company context. Use when the deliverable is a monetization decision - reviewing a pricing change, planning packaging, deciding whether the company should respond to a competitor price move, or asking what market evidence should inform pricing. Not for a live buyer price objection, a pricing-news briefing, or profiling a competitor whose pricing moved.Engineering★ 82
- competitor-analystjeremylongshore/tons-of-skills-marketplaceCompetitive analysis and market positioning partner for Product Managers. Use when the user needs to analyze competitors, map positioning, or identify feature gaps. Trigger with "competitor", "competitive analysis", "market map", "feature comparison", "how does X compare", or "positioning".Other★ 2.9K
- competitor-positioningOotto-AI/claude-content-skillsUse when you need to compare supplied competitor messaging with your approved product facts and find a credible point of difference. Trigger phrases include "how are competitors positioned?", "compare our message to theirs", "where are we different?", "audit these competitor pages", and "what should we not say?". Do not use this to make unverified claims about competitors, copy their language, or write the final brand message in isolation; use agent-reach to collect public sources, positioning-audit to decide your message, and campaign-brief to apply it.Marketing★ 272
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