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Pinterest says its trend forecasts are 88% accurate. Here’s how its 2026 predictions actually played out

Brooches took over the runways and circus décor landed in Richard E. Grant’s dining room. Here’s what Pinterest’s forecast says about where Gen Z spending goes next.
Pinterest has spent years positioning itself as an early-warning system for what young consumers will want next. The platform began as a digital pinboard for saving and sharing ideas in fashion, home décor, and nearly every other category of personal taste. It now packages that data into an annual forecast that marketers watch closely. In December 2025, Pinterest released Pinterest Predicts 2026, its yearly look at the trends it expects to break out over the next 12 months. The report draws on…
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