How Kawasaki Engines Drove $6.5M in 90 Days With ForeFront and Salesforce

If you manage complex dealer networks, you know that legacy technologies can limit both your team and your buyers. As a leading manufacturer of engines and parts for lawn, landscape, and other commercial and residential equipment, Kawasaki serves customers through a nationwide network of OEMs, distributors, and independent dealers. Supporting more than 7,700 dealers meant finding a better way to connect people, products, and service across an increasingly complex and distributed technology landscape. While Kawasaki’s legacy LANSA-based ERP system had served the business well for decades, it had reached its functional limit.…