Institution: Global Average Smartphone Selling Price Hits Record High for a Single Quarter

36Kr learned that, according to the latest market monitoring service from Counterpoint Research, although global smartphone shipments in the third quarter of 2026 fell sharply by 19% year on year, global smartphone revenue still grew 3% year on year to reach $114 billion. Rising average selling prices (ASP) supported market revenue and offset the impact of the decline in shipments. Trends toward premiumization, a better product mix, and memory-driven price increases across various price segments pushed global ASP up 27% year on year to $442, a record high for a single quarter.