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Public SKILL.md skills from GitHub repositories with 50+ stars and from the vendors themselves, scanned and scored. Install any of them with one command in Claude Code, Cursor, Codex, GitHub Copilot or Gemini CLI.
49,418 skills from 2,407 repositories · updated 24 minutes ago
49,418 skills
- featured-snippetkostja94/marketing-skillsWhen the user wants to optimize for Featured Snippets, Position Zero, or snippet extraction. Also use when the user mentions "featured snippet," "position zero," "snippet optimization," "answer box," "definition box," "list snippet," "table snippet," "paragraph snippet," "PAA optimization," or "win position zero." For schema, use schema-markup. For step-by-step HowTo sections (lists, copy), use howto-section-generator.OtherNo warnings★ 1.1K↓ —
- multi-step-form-designrampstackco/claude-skillsDesigning forms with multiple steps, progress indicators, conditional logic, and save-and-resume mechanics. The discipline of breaking complex data collection into stages that respect cognitive load while maintaining completion intent. Honest about kitchen-sink-single-page (overwhelms before the user starts), progress-theater (steps without genuine staging), and genuinely-staged (each step earns its own page) patterns. Triggers on multi-step form, multi-page form, form wizard, signup wizard, lead form, application form, intake form, configurator, onboarding form. Also triggers when a long form is converting poorly, when an audience is dropping off mid-form, or when a multi-step form is being scoped for the first time.DesignNo warnings★ 1K↓ —
- funnel-flow-architecturerampstackco/claude-skillsArchitecting cross-tool conversion flows that match audience and stage. Landing page to lead magnet to nurture sequence to offer to advanced funnels. Honest about silo-funnels (every tool standalone), kitchen-sink-funnels (every audience squeezed through one path), and matched-funnels (architecture matched to audience-and-stage) patterns. Triggers on funnel design, conversion architecture, marketing funnel, growth funnel, lifecycle architecture, nurture sequence design, multi-tool funnel orchestration. Also triggers when the team's growth tools are working individually but not together, when audience segments share one nurture path, or when a funnel is being architected from scratch.PlanningNo warnings★ 1K↓ —
- contact-page-generatorkostja94/marketing-skillsDeprecated compatibility entry for Contact Page construction. This page is now maintained in Pagina; install and use page-builder to build a new Contact Page.OtherNo warnings★ 1.1K↓ —
- eu-craSushegaad/Claude-Skills-Governance-Risk-and-ComplianceExpert EU Cyber Resilience Act (CRA) advisor for Regulation (EU) 2024/2847 — mandatory cybersecurity and vulnerability handling requirements for all products with digital elements (PDEs) sold in the EU. Use this skill for gap analysis, product classification (Default / Class I / Class II), conformity assessment route selection, CE marking, SBOM requirements, vulnerability and incident reporting to ENISA/CSIRTs, support period obligations, and manufacturer/importer/distributor duties. Trigger for EU CRA, Cyber Resilience Act, PDE compliance, Annex I requirements, SBOM EU, CE marking cybersecurity, or connected product security EU.SecurityNo warnings★ 1K↓ —
- soc2Sushegaad/Claude-Skills-Governance-Risk-and-ComplianceExpert SOC 2 compliance assistant covering all five Trust Services Criteria (Security/CC, Availability/A, Confidentiality/C, Processing Integrity/PI, Privacy/P). Use this skill whenever a user mentions SOC 2, Trust Services Criteria, SOC 2 Type 1 or Type 2, audit readiness, compliance gaps, control documentation, evidence collection, vendor risk questionnaires, or anything related to AICPA service organization controls. Trigger even for adjacent topics like "we need to get audited", "a customer asked for our security report", "writing an information security policy", or "preparing for an audit". Covers gap analysis, policy writing, control documentation, audit evidence preparation, and vendor risk reviews for organizations at any maturity level — from first-time startups to seasoned compliance teams.SecurityNo warnings★ 1K↓ —
- grokipedia-recommendationskostja94/marketing-skillsWhen the user wants to add recommendations, links, or content to Grokipedia. Also use when the user mentions "Grokipedia," "GEO wiki," "AI encyclopedia," "suggest Grokipedia article," "Grokipedia citation," "Grokipedia listing," "AI search citation," "GEO visibility," or "Grokipedia optimization." For multi-platform parasite SEO strategy, use parasite-seo. For broad AI search visibility, use generative-engine-optimization.MarketingNo warnings★ 1.1K↓ —
- csrdSushegaad/Claude-Skills-Governance-Risk-and-ComplianceExpert CSRD (Corporate Sustainability Reporting Directive, EU 2022/2464) compliance advisor. Use this skill whenever a user asks about CSRD, European Sustainability Reporting Standards (ESRS), double materiality assessment, sustainability reporting obligations, ESG disclosure, CSRD scope and thresholds, value chain reporting, XBRL digital tagging, third-party assurance, CSRD gap assessments, CSRD implementation timelines, ESRS E1–E5 environmental standards, ESRS S1–S4 social standards, ESRS G1 governance, the 2026 Omnibus scope change (Directive (EU) 2026/470, 1,000+ employees) and revised/simplified ESRS (July 2026), CSRD vs GRI/TCFD/SASB alignment, or any EU corporate sustainability reporting question. Trigger even if the user only mentions "ESG reporting Europe", "sustainability disclosure EU", or "non-financial reporting".FinanceNo warnings★ 1K↓ —
- cmmcSushegaad/Claude-Skills-Governance-Risk-and-ComplianceExpert CMMC 2.0 (Cybersecurity Maturity Model Certification) advisor for US defense contractors and subcontractors in the Defense Industrial Base (DIB). Use this skill whenever a user asks about CMMC 2.0, CMMC Level 1, Level 2, or Level 3, DoD cybersecurity compliance, NIST SP 800-171, CUI (Controlled Unclassified Information) protection, System Security Plan (SSP), Plan of Action & Milestones (POA&M), C3PAO assessments, DIBCAC audits, self-assessment, SPRS score, or any requirement under DFARS 252.204-7012 or 7021. Also trigger for: "CMMC gap analysis", "CMMC readiness", "FCI protection", "CUI scoping", "CMMC practices", "DoD contract cybersecurity", "defense supply chain security", "prime contractor flow-down requirements", the July 2026 CMMC Phase 2 suspension, or the CMMC Reform Task Force.SecurityNo warnings★ 1K↓ —
- seo-keyword-gap-auditrampstackco/claude-skillsFind keywords competitors rank for that the target property does not, and prioritize them by opportunity. Uses Ahrefs MCP for keyword and competitor data. Use this skill when planning content investment, identifying quick wins, building a content calendar against a competitor set, or scoping a market entry. Triggers on keyword gap, content gap, competitor keywords, opportunity keywords, what should we target, where are competitors winning, keyword opportunity. Also triggers when planning content for a new market or after losing organic share to a specific competitor.MarketingNo warnings★ 1K↓ —
- brand-voicerampstackco/claude-skillsDevelop or document a complete brand voice and tone system covering voice attributes, tone shifts by context, vocabulary preferences, grammar rules, and copy examples. Use this skill whenever the user wants to define how a brand sounds, write a voice and tone document, audit existing copy for voice consistency, train a team or AI assistant on brand voice, or refine the personality of brand writing. Triggers on brand voice, voice and tone, tone of voice, writing voice, brand personality, copy voice, voice document, voice guidelines, how should we write, voice training, voice audit. Also triggers when the user has copy that 'feels off' and the underlying issue is voice, even if not stated explicitly. On a voice consistency check, this skill owns defining and documenting the voice system; use `editorial-qa` when a specific draft needs checking against an existing system before it publishes.TestingNo warnings★ 1K↓ —
- itarSushegaad/Claude-Skills-Governance-Risk-and-ComplianceExpert ITAR compliance advisor for US defense contractors, exporters, and manufacturers. Use this skill for any question about 22 CFR Parts 120-130, the United States Munitions List (USML), DDTC registration, export license applications (DSP-5/73/94), Technical Assistance Agreements (TAA), Manufacturing License Agreements (MLA), brokering regulations (Part 129), deemed export rules for foreign nationals, technology control plans, voluntary disclosures, violation mitigation, jurisdiction determination (ITAR vs EAR), or US Munitions List category scoping. Trigger even if the user doesn't say "skill" — any ITAR or US defense export control question should use this skill.LegalNo warnings★ 1K↓ —
- ccpaSushegaad/Claude-Skills-Governance-Risk-and-ComplianceCalifornia Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) compliance advisor — business threshold analysis, consumer rights fulfillment (access, delete, correct, opt-out of sale/sharing, limit SPI, ADMT opt-out), privacy notice drafting, service provider vs. contractor vs. third-party classification, sensitive personal information (SPI) handling, data minimization, opt-out mechanisms (including GPC), cybersecurity audits and risk assessments (live since Jan 1, 2026), ADMT obligations (effective 2026, deadline Jan 1, 2027), CPPA enforcement (Disney $2.75M, PlayOn $1.1M, Ford $375K), penalty exposure, GDPR comparison, and gap assessments for businesses operating in or targeting California residents.LegalNo warnings★ 1K↓ —
- comparison-tool-designrampstackco/claude-skillsDesigning side-by-side comparison tools (plan-compare, product-compare, alternative-compare) that help users decide rather than just listing features. Axis selection, default-comparison logic, recommendation discipline. Honest about feature-list-dump (every feature in a row, no decision support), hidden-recommendation (biased comparison pretending to be neutral), and honest-comparison-with-guidance (genuine comparison plus opinionated recommendation) patterns. Triggers on comparison tool, plan compare, product compare, alternative compare, vs page, decision support tool. Also triggers when conversion through comparison stages is poor, when users are abandoning at the comparison step, or when a comparison tool is being scoped for the first time.DesignNo warnings★ 1K↓ —
- content-strategykostja94/marketing-skillsWhen the user wants to plan content for SEO, create content calendar, or build topic clusters. Also use when the user mentions "content strategy," "content plan," "topic clusters," "pillar content," "pillar page," "cluster articles," "editorial calendar," "content hub," "content planning," "content clusters," "topic cluster strategy," "content strategy for SEO," or "content calendar." For editorial mix, use content-marketing.MarketingNo warnings★ 1.1K↓ —
- scheduler-and-booking-designrampstackco/claude-skillsDesigning meeting schedulers and booking experiences that qualify leads, set up calls well, and convert at higher rates than a generic Calendly link. Availability logic, qualification gating, prep automation, follow-up sequencing. Honest about any-time-friction (no qualification, just a booking link), interrogation-gate (so much qualification it scares users off), and qualified-fast-path (just enough qualification to set up the call well) patterns. Triggers on scheduler design, meeting booking, demo scheduling, sales call scheduling, calendar tool, booking page, qualification flow. Also triggers when sales team complains about cold demos, when booking conversion is poor, or when scheduler is being scoped for the first time.DesignNo warnings★ 1K↓ —
- long-form-content-frameworksrampstackco/claude-skillsPatterns for individual long-form content pieces. Case studies, whitepapers, research reports, definitive guides, manifestos, ebooks, long-form tutorials. The structural disciplines that distinguish publication-quality long-form from bloggy-long padding or academic bloat. Different from pillar-content-architecture (which covers hub structure); this skill covers individual deep-dive pieces. Triggers on long-form content, case study writing, whitepaper, research report, definitive guide, ebook, manifesto, long-form tutorial, deep-dive article, anchor piece, foundational article, structural archetypes. Also triggers when a piece is over 3,000 words and the team is unsure how to structure it, when a long-form draft feels padded or saggy, or when a flagship asset needs the depth to actually earn the length.ScienceNo warnings★ 1K↓ —
- beta-program-managementrampstackco/claude-skillsRunning closed and open betas that produce real signal. Beta participant selection, structured feedback collection, beta-to-GA decision criteria, and the difference between soft-launch (no structure, no signal), kitchen-sink (everyone in, no actionable feedback), and structured beta (calibrated cohort, intentional feedback loops, clear graduation criteria). Triggers on beta program, alpha test, beta cohort, beta participant, beta feedback, beta to GA decision, design partner, early access program, closed beta, open beta, RC release. Also triggers when a feature is approaching launch and the team needs structured pre-GA validation, when prior betas produced noise rather than signal, or when the team has soft-launched before but wants more structured feedback this time.TestingNo warnings★ 1K↓ —
- discovery-research-synthesisrampstackco/claude-skillsTurning research artifacts into actionable PM insight. Customer interviews, user research notes, support ticket reviews, sales call transcripts, survey data, in-app feedback, all synthesized into the decisions they are meant to inform. The discipline of moving from raw discovery data to clear product direction without losing signal in the synthesis or fabricating insight that was not actually there. Triggers on research synthesis, customer interview synthesis, user research analysis, discovery readout, research insights, sales call analysis, support ticket analysis, qualitative data analysis. Also triggers when a team has done research but cannot turn it into decisions, when synthesis is producing pretty decks but no roadmap movement, or when an upcoming PM decision needs to be grounded in research already conducted.ScienceNo warnings★ 1K↓ —
- ads-creative-developmentrampstackco/claude-skillsHow to produce ad creative that converts at performance scale. Hook patterns, format selection, video pacing, variation systems, sequential testing methodology, fatigue detection, brand-voice alignment without conversion dilution, and platform-specific creative norms. Triggers on ad creative, ad design, hook patterns, ad video pacing, creative testing, ad variations, creative refresh, creative fatigue, refresh ad creative, video ads for Meta, TikTok creative, LinkedIn ad creative, ad asset library. Also triggers when a team is producing creative at scale, planning a creative test cycle, or auditing why creative is not converting.MarketingNo warnings★ 1K↓ —
- landing-page-generatorkostja94/marketing-skillsDeprecated compatibility entry for Landing Page construction. This page is now maintained in Pagina; install and use page-builder to build a new Landing Page.DesignNo warnings★ 1.1K↓ —
- monitoring-and-alertingrampstackco/claude-skillsDesign and run a monitoring system for a website or web app. Use this skill when setting up uptime checks, defining SLOs, configuring error tracking, choosing what to alert on, designing on-call rotations, or fixing alert fatigue. Triggers on monitoring, alerts, uptime, SLO, SLA, error rate, on-call, pager, alert fatigue, observability, dashboards, what should we monitor. Also triggers when an incident reveals a gap in monitoring.DevOpsNo warnings★ 1K↓ —
- frontend-component-buildrampstackco/claude-skillsBuild production-ready frontend components with accessible markup, sensible props, defined states, and tested behavior. Use this skill whenever the user wants to build a component from scratch, refactor an existing one, design a component API, or implement a UI element with proper states and accessibility. Triggers on build a component, create a button, create a modal, create a form input, component API, props design, component states, refactor component, accessible component. Also triggers when implementing UI from a design that needs to be reusable.DesignNo warnings★ 1K↓ —
- ads-performance-analyticsrampstackco/claude-skillsHow to read paid media dashboards without fooling yourself. Attribution models, platform reporting quirks, multi-platform reconciliation, ROAS vs LTV horizon traps, statistical noise in performance metrics, incrementality testing, and the failure modes that produce expensive lessons. Triggers on read paid media dashboard, attribution analysis, ROAS vs LTV, multi-platform reconciliation, ad incrementality, geo holdout, conversion lift study, ghost bidding, paid media reporting, board-deck paid media metrics, blended CAC, MMM, MTA, last-click attribution. Also triggers when a marketer is about to scale, kill, or rebudget a campaign based on platform metrics, or when reconciling platform reports against warehouse revenue.DataNo warnings★ 1K↓ —
referral-program
kostja94/marketing-skills
MarketingUpdated yesterday
From the author
When the user wants to plan, implement, or optimize referral program strategy. Also use when the user mentions "referral program," "referral marketing," "user referral," "refer-a-friend," "word-of-mouth growth," "referral rewards," "referral tracking," "referral code," "referral incentives," or "viral loop." For referral landing copy, use landing-page-generator.
Install
npx skills add kostja94/marketing-skills --skill referral-program -a claude-code
Installs to .claude/skills/referral-program/ · Each command fetches the skill straight from GitHub with the open skills CLI.
Download .zip
Byte-identical to the scanned commit, with the repository’s licence and a SOURCE.txt.
What it can touch
Instructions onlyNo network use seenLicence: MIT
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- SKILL.md