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Build a Pragmatic Institute Product Canvas / business case to justify investing in an opportunity — the market-driven way. Use when the PM asks to "make the business case", "justify this to leadership", "size the market", "should we buy, build or partner", "what's the ROI", "build a product canvas", or "get buy-in for this idea". Frames the opportunity as Value Proposition, Value Creation and Value Capture, sizes the market, runs the Buy/Build/Partner decision, and ends in a go/no-go recommendation with quantified risk. Produces a Product Canvas / Business Case as a Markdown or Word .docx artifact.

Install

npx skills add julianoczkowski/product-manager --skill pm-product-canvas -a claude-code

Installs to .claude/skills/pm-product-canvas/ · Each command fetches the skill straight from GitHub with the open skills CLI.

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Byte-identical to the scanned commit, with the repository’s licence and a SOURCE.txt.

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Why 77

Security100
Provenance60
Maintenance70
Licence100
Adoption31

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