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Generate a weekly Instagram content plan from a theme, audience, and content pillars. Produces a per-day mix of Reels, carousels, single images, and stories, each with a hook formula, angle, posting time, and primary goal, plus a weekly saves-and-shares goal (the 2026 lever), a story cadence, and a balance check across saves, shares, comments, and follows. Use to plan a week instead of ad-hoc posting. Not for drafting one caption (use ig-caption-writer) or one carousel (use ig-carousel-planner).

Install

npx skills add sergebulaev/instagram-skills --skill ig-content-planner -a claude-code

Installs to .claude/skills/ig-content-planner/ · Each command fetches the skill straight from GitHub with the open skills CLI.

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