16-marketing-psychology-global
From the author
Use when persuasion principles have to be applied to a specific asset — reciprocity, scarcity, authority, social proof, liking, commitment, and unity mapped onto copy, a landing page, an email, or an ad, each with a hypothesis and a test plan. Trigger on 'marketing psychology', 'Cialdini', 'persuasion principles', 'how do I add urgency', 'make this more convincing', 'behavioral triggers for this page'. Also use when the user asks why people read the whole page and still do not buy. Not for — price framing and margin math, see `17-pricing-strategy-global`; building the offer itself, see `31-offer-design-global`; running the experiment properly, see `19-ab-test-setup-global`.
Install
npx skills add minhnv0807/ai-business-skills --skill 16-marketing-psychology-global -a claude-code
Installs to .claude/skills/16-marketing-psychology-global/ · Each command fetches the skill straight from GitHub with the open skills CLI.
Byte-identical to the scanned commit, with the repository’s licence and a SOURCE.txt.
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aiqbench computes the trust score from public signals. It is not a security audit, so read a skill before you install it.
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