52-account-structure-global
From the author
Use when an ad account HIERARCHY needs designing or cleaning up — campaign, ad set, and ad structure by objective, a naming convention that keeps data readable, CBO versus ABO by stage, how many ad sets and creatives to run, and the minimum daily budget an ad set needs to exit learning. Trigger on 'account structure', 'campaign structure', 'naming convention', 'how many ad sets should I run', 'CBO or ABO', 'our account is a mess of duplicated campaigns'. Not for — scoring an existing account against 84 checkpoints, see `21-ads-audit-global`; pixel and conversion setup, see `53-tracking-setup-global`; budget across channels, see `54-media-plan-global`; scaling a winner, see `55-scaling-ads-global`.
Install
npx skills add minhnv0807/ai-business-skills --skill 52-account-structure-global -a claude-code
Installs to .claude/skills/52-account-structure-global/ · Each command fetches the skill straight from GitHub with the open skills CLI.
Byte-identical to the scanned commit, with the repository’s licence and a SOURCE.txt.
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Why 84
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Similar skills
Closest to this one by what they do and when they are used.
- 21-ads-audit-globalminhnv0807/ai-business-skillsUse when an ad account needs a systematic CONFIGURATION audit — 84 checkpoints across account, campaign, ad set, ad, tracking, and optimization, scored into a Health Score out of 100, quick wins ranked by impact, regional benchmarks, and a dropshipping checklist, covering Meta, Google, and TikTok. Trigger on 'ads audit', 'audit my ad account', 'is my Meta setup correct', 'health score for the account', 'review my Google Ads', 'we inherited this account and it is a mess'. Not for — diagnosing why the numbers moved this week, see `03-performance-eval-global`; planning fresh budget, see `54-media-plan-global`; rebuilding the campaign hierarchy, see `52-account-structure-global`.Marketing★ 624
- 52-account-structureminhnv0807/ai-business-skillsDung khi can dung cau truc tai khoan quang cao truoc khi bat campaign — phan tang campaign/adset/ad, naming convention de doc data ve sau, CBO hay ABO, va so luong adset hop ly. Kich hoat khi user nhac 'cau truc campaign', 'naming convention ads', 'chia adset the nao', 'CBO hay ABO', 'setup tai khoan ads', 'to chuc campaign'. Khong dung cho — ra soat tai khoan dang chay thi dung skill 21-audit-ads-performance; phan bo ngan sach theo kenh thi dung skill 54-media-plan.Marketing★ 624
- campaign-architectaaron-he-zhu/aaron-marketing-skillsUse when the user asks to "plan my paid account structure", "pick Search vs PMax", "lay out ad groups / asset groups", or "audit paid-vs-organic cannibalization"; designs campaign-type selection, ad-group/asset-group layout, targeting + match types, negative/exclusion hygiene, and a paid↔organic overlap audit, and scores the ROAS A (Audience) dimension + structure. Not for computing the final RQS — use ad-account-auditor; not for budget split — use budget-optimizer; not for organic site architecture — use site-structure-optimizer. 付费广告账户结构/广告系列规划/否定关键词Marketing★ 3K
- 57-next-ads-plan-globalminhnv0807/ai-business-skillsUse when the next period ADS plan must be built from last period results — read the report and the audit, keep and scale winners, stop or fix losers, set new test hypotheses, split budget, plan three budget scenarios, and schedule the creative pipeline. Trigger on 'next month ads plan', 'plan ads from the report', 'what should we run next month', 'Q4 ads plan', 'next quarter media plan', 'the month ended, now what'. Also use when a report and an audit both exist and no decisions have been made. Not for — the first media plan before any data, see `54-media-plan-global`; scoring the account, see `21-ads-audit-global`; the next period CONTENT plan, see `40-next-content-plan-global`.Marketing★ 624
- paid-advertisingcbrock84/headcountPlans, runs, and optimizes paid acquisition across search, social, and display — account structure, targeting, creative, bidding, budget, and the analysis that says whether to scale or stop. Use this to set up or restructure campaigns, write and iterate ad creative, diagnose rising costs or falling performance, decide budget allocation, or judge whether a channel is working.Marketing★ 2.1K
- 54-media-plan-globalminhnv0807/ai-business-skillsUse when a PAID MEDIA plan is needed — work backward from revenue to max CPA and required budget, split spend across channels, funnel stages, and campaign types, build a ramp-up timeline, set KPI targets per channel, and prepare a contingency plan. Trigger on 'media plan', 'paid media budget', 'how much should I spend on ads', 'channel mix for the campaign', 'plan the ad budget', 'we have 10k a month and no plan'. Also use when a budget number exists and nobody has decided where it goes. Not for — the pure revenue-to-budget math, see `10-reverse-kpi-global`; the whole marketing budget including non-paid, see `61-budget-planning-global`; the next period plan built from results, see `57-next-ads-plan-global`.Planning★ 624
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