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Reddit is testing a new way to watch — and listen to — its viral posts

Reddit is developing a new video experience that lets users watch — or simply listen to — its most popular posts, taking inspiration from the viral TikTok videos that pair Reddit stories with gameplay or other footage. CEO Steve Huffman said the feature is already in the works and could begin testing later this year.
Reddit is taking a cue from TikTok to bring viral stories to life through video. On Thursday’s second-quarter earnings call, the company said it’s been working on a new “video Reddit” experience that would not only allow users to watch videos…
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