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Prentis aims to advance AI agents capable of automating routine computer tasks by controlling operating systems and navigating complex software workflows, positioning this as a primary use case beyond traditional coding assistance. The lab claims its smaller model offers superior performance on specific benchmarks while reducing costs per task compared to frontier APIs from major players like OpenAI and Anthropic.

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Prentis, new AI lab co-founded by Reid Hoffman, Mark Pincus in talks to raise $100M

TechCrunchJuly 24, 20264 min read

The neolab is betting that automating routine computer tasks will soon outpace coding as AI's biggest use case.

Prentis, a new AI research lab focused on computer use models, co-founded by serial entrepreneur Ritankar Das, and tech heavyweights Reid Hoffman and Marc Pincus, is in talks to raise $100 million at a $1 billion valuation, according to two people familiar with the discussions. Launched in April, Prentis is training models to learn how office workers navigate routine workflows across documents and systems, with the goal of building AI agents that can…

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