ISHO Launches Two Sleep Tech Products to Rival Oura and Eight Sleep | Frontline

ISHO founder Wang Teng (image source: company) By Ou Xue Edited by Yuan Silai Sleep, a scene that takes up one-third of life, is becoming the new battleground for AI hardware. On October 29, ISHO unveiled two flagship sleep tech products in Beijing: the ISHO Ring smart ring and the ISHO iFlow smart temperature control system, and launched ISHO Intelligence, a personal sleep health AI technology system. After smart wearables have long focused on "the 16 waking hours," ISHO is trying to extend its technical capabilities to "the 8 hours of sleep." ISHO founder and CEO Wang Teng said that past sleep products only monitored and did not intervene, which is why they have struggled to become a large market. He added that the maturing of AI has made a closed loop of "monitor, analyze, intervene, evolve" feasible in practice. Moving from passive monitoring to active intervention. The underlying logic of this choice lies in the data quality advantage of the sleep setting. In a group interview, Wang Teng said that when people sleep, they are completely relaxed and largely motionless, so signal collection quality is far higher than during the day. As ISHO's first health monitoring product, the ISHO Ring has been viewed through the lens of Oura since its debut. Wang Teng previously stated clearly on Weibo: "Compared with Oura, we will offer better value for money." ISHO Ring (image source: company) In terms of hardware specifications, the ISHO Ring is more aggressive in its feature set: it is the first to use the Apollo 330B Plus chip, comes with 32MB of storage, supports independent on-device AI operation, and offers 6 to 10 days of battery life. By comparison, the Oura Ring 5 has a battery life of up to 8 days. The more significant difference lies in the pricing model. Oura's core health analysis features rely on a subscription to unlock, at $5.99 per month or $69.99 per year, while non-subscribers can only view three basic daily scores. ISHO's approach is to offer basic features for free, charging only for some future AI features that consume tokens. Still, Oura's first-mover accumulation cannot be ignored. The SHO Ring mainly monitors 18 data points continuously through multi-sensor fusion. Notably, the ISHO Ring Pro's sensing charging case also integrates five-in-one environmental monitoring of CO₂, temperature, humidity, noise, and indoor light, which rarely combines body and environment monitoring directly. In the smart ring track