Multiple Departments: Auto Manufacturers Prohibited from Making False, Exaggerated, or Misleading Claims

36Kr reports that the Ministry of Industry and Information Technology and three other departments have jointly issued a notice (for public comment) on further strengthening management of automotive product innovation design and R&D testing verification, aiming to regulate marketing activities. Auto manufacturers are required to conduct marketing campaigns truthfully and objectively, accurately publicizing the usage boundaries, limitations, and R&D testing verification status of product innovations. They must not make false, exaggerated, or misleading claims; use traffic law-violating scenarios to promote product features; or induce drivers to neglect safety responsibilities, ensuring consumers correctly understand and use automotive product innovation design functions.