Off-topic for aiqbench
This story was gathered from a source we follow but falls outside AI and quantum coverage, so there is no aiqbench take for it.
Brands are fleeing TV for social. The agency that landed more than 50B views for brands like Perplexity and Universal Music sold for at least $100M
Exclusive: Get Engaged becomes a part of SAMY, a global social-first marketing company.
Two of the most viral ads of the past two Super Bowls didn’t run on national television. Alix Earle’s “hangover burger” spot for Carl’s Jr. in 2025 and 50 Cent’s “Beef 101” campaign for DoorDash this year were built for social media. The Atlanta-based social-first marketing agency that worked on both campaigns, Get Engaged, has entered a partnership with SAMY, a global social-first marketing company, in what cofounder Cam Fordham told…
Excerpt shown under the publisher's RSS terms · 71 words · full text and figures are on the publisher's site
Related coverage
The People of Utah vs. Kevin O’Leary
The Verge · Oct 1, 2026
Why the current tech backlash feels different
The Verge · Sep 10, 2026
Inside our months-long investigation into Kevin O’Leary’s Utah data center debacle
The Verge · Oct 1, 2026
The Continual Constitutional Convention: How language models revise the documents that govern them
AI Alignment Forum · Oct 13, 2026