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This study reveals that sales-oriented rhetoric in AI tool registries significantly biases model selection, often outweighing verifiable specifications and list order effects. The findings suggest that structured data fields must be prioritized over provider marketing text to ensure agents select capable tools without being misled by persuasive language. Registries should consider hiding sales copy or randomizing tool order to mitigate these behavioral biases in autonomous agent workflows.
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Agent-Facing Information Design in LLM Tool Registries: A Preregistered Test of Rhetoric, Position and Structure

arXiv2 min read

arXiv:2605.23916v2 Announce Type: replace-cross Abstract: AI agents often pick tools from registries, where each tool's provider writes its description. We ask whether sales language in those descriptions changes which tool an agent picks. We built pairs of listings differing in one controlled way (added praise, a verifiable specification, or list order) and asked two OpenAI models to call one tool. In a preregistered study, stacked praise (four kinds combined) raised a tool's pick rate by about 43 percentage points, matching or beating a verifiable specification. Praise also pulled some picks toward tools that could not do the task, but rarely toward tools asking for unneeded data access. With identical listings, the first-listed tool was picked about 72 points more often. On tasks with numeric limits, structured fields helped agents pick the capable tool; adding the provider's sales text beside the fields reduced or erased that gain. Registries could list limits as fields, hide sales text from agents, and randomize order. Stacked praise, but no single kind, replicated on held-out domains. Results are provisional until blind phrase ratings are complete, and cover two small models.

Abstract:AI agents often pick tools from registries, where each tool's provider writes its description. We ask whether sales language in those descriptions changes which tool an agent picks. We built pairs of listings differing in one controlled way (added praise, a verifiable specification, or list order) and asked two OpenAI models to call one tool. In a preregistered study, stacked praise (four kinds combined) raised a tool's pick rate by about 43 percentage points, matching or beating a verifiable specification. Praise also pulled some picks toward tools that could not do the task, but rarely toward tools asking for unneeded data access. With identical listings, the first-listed tool was picked about 72 points more often. On tasks with numeric limits, structured fields helped agents pick the capable tool; adding the provider's sales text beside the fields reduced or erased that gain. Registries could list limits as fields, hide sales text from agents, and randomize order. Stacked praise, but no single kind, replicated on held-out domains. Results are provisional until blind phrase ratings are complete, and cover two small models.

16 pages, 4 figures, 7 tables. v2 extend the v1 results with a preregistered confirmatory study on two OpenAI models

Information Retrieval (cs.IR); Artificial Intelligence (cs.AI); General Economics (econ.GN)

I.2.7; K.4.4; J.4

arXiv:2605.23916 [cs.IR]

(or arXiv:2605.23916v2 [cs.IR] for this version)

https://doi.org/10.48550/arXiv.2605.23916 Focus to learn more arXiv-issued DOI via DataCite

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Full text under the publisher's open licence · 300 words

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