China's Broadcast and Online Audiovisual Sectors Form a Super-Large Market with "Two 1 Billion" Users

The "China Broadcasting, Television and Online Audiovisual Development Report (2026)" was first released in Beijing on November 3. The report shows that as of the end of 2025, the number of users of China's large-screen TVs exceeded 1 billion, and the number of online audiovisual users reached 1.099 billion, forming a super-large market pattern in which broadcast audiovisual development and online audiovisual development advance in tandem, each with over 1 billion users. The report also shows that in 2025, total viewing time on large-screen TVs in China reached 638.7 billion hours, with average daily viewing time of 4 hours and 5 minutes per screen viewer. Per-capita daily usage time for online audiovisual users was 201 minutes. Total revenue for the nation's broadcasting, television and online audiovisual industry reached 1,546.429 billion yuan, up 5.22% year on year and 67.82% higher than at the end of the 13th Five-Year Plan period. Revenue from online audiovisual service providers accounted for 53.63%. (Xinhua News Agency)