PromptPack: Scaling LLM Annotation Agents for Online Recommendation

Abstract:Online recommendation platforms increasingly use Large Language Models (LLMs) to extract structured features from ad creatives. While deploying a single-call LLM annotation agent yields significant Click-Through Rate (CTR) improvements in our live production environment, per-creative prompting is prohibitively expensive to scale. The redundant system instructions sent in every request account for 94% of billed input tokens. To break this cost bottleneck, we introduce PromptPack, a scalable, high-throughput LLM annotation agent. PromptPack achieves this scale via in-context batching, combining a shared system prompt, a strict XML structural envelope, and an output correction layer to ensure deterministic, pipeline-ready feature extraction across multiple creatives simultaneously. We evaluate PromptPack via an offline retrieval benchmark using a downstream logistic-regression ranker. To deeply profile the agent's behavior, we measure AUC and introduce Volume-Weighted Absolute Lift (VWAL), a novel metric capturing the signal quality of the generated features. Compared to our live, unbatched production baseline, PromptPack at batch size 20 cuts our LLM costs by 89% and accelerates throughput by 2.5x while fully preserving AUC.

Artificial Intelligence (cs.AI)

arXiv:2607.20528 [cs.AI]

(or arXiv:2607.20528v1 [cs.AI] for this version)

https://doi.org/10.48550/arXiv.2607.20528 Focus to learn more arXiv-issued DOI via DataCite (pending registration)

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