Mine and Refine: Optimizing Graded Relevance in E-commerce Semantic Search Retrieval

arXiv:2602.17654v2 Announce Type: replace-cross Abstract: Embedding-based retrieval (EBR) for large-scale e-commerce search faces three intertwined challenges: graded (non-binary) relevance where engagement signals are noisy and intent-varying while business relevance guidelines admit acceptable-but-not-exact matches, false negatives in hard sample mining, and unstable similarity score separability across relevance levels, the last of which complicates hybrid search score fusion and downstream ranking. We propose Mine and Refine, a two-stage contrastive training framework that addresses all three. A lightweight LLM, fine-tuned with engagement-driven audit, serves as a guideline-aligned scalable labeler throughout training. Stage 1 establishes a robust global embedding space via label-aware supervised contrastive learning; Stage 2 mines hard samples, re-annotates them with the LLM labeler to mitigate spurious negatives, and refines the model through a multi-level extension of circle loss that enforces margin-controlled separation across relevance levels. Deployed in production e-commerce search across multiple product verticals, the approach delivers statistically significant lifts in user engagement and gross order value, and substantially improves retrieval and end-to-end relevance metrics.

Abstract:Embedding-based retrieval (EBR) for large-scale e-commerce search faces three intertwined challenges: graded (non-binary) relevance where engagement signals are noisy and intent-varying while business relevance guidelines admit acceptable-but-not-exact matches, false negatives in hard sample mining, and unstable similarity score separability across relevance levels, the last of which complicates hybrid search score fusion and downstream ranking. We propose Mine and Refine, a two-stage contrastive training framework that addresses all three. A lightweight LLM, fine-tuned with engagement-driven audit, serves as a guideline-aligned scalable labeler throughout training. Stage 1 establishes a robust global embedding space via label-aware supervised contrastive learning; Stage 2 mines hard samples, re-annotates them with the LLM labeler to mitigate spurious negatives, and refines the model through a multi-level extension of circle loss that enforces margin-controlled separation across relevance levels. Deployed in production e-commerce search across multiple product verticals, the approach delivers statistically significant lifts in user engagement and gross order value, and substantially improves retrieval and end-to-end relevance metrics.

Information Retrieval (cs.IR); Machine Learning (cs.LG)

arXiv:2602.17654 [cs.IR]

(or arXiv:2602.17654v2 [cs.IR] for this version)

https://doi.org/10.48550/arXiv.2602.17654 Focus to learn more arXiv-issued DOI via DataCite

https://doi.org/10.1145/3799682.3840139 Focus to learn more DOI(s) linking to related resources

arXivLabs is a framework that allows collaborators to develop and share new arXiv features directly on our website.

Both individuals and organizations that work with arXivLabs have embraced and accepted our values of openness, community, excellence, and user data privacy. arXiv is committed to these values and only works with partners that adhere to them.

Have an idea for a project that will add value for arXiv's community? Learn more about arXivLabs.

analiza aiqbench

Mine and Refine: Optimizing Graded Relevance in E-commerce Semantic Search Retrieval

Subiecte conexe