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The article centers on the backlash surrounding creators promoting Higgsfield's Seedance 2.5, an AI tool for generating video content and synthetic actors. It examines the ethical and reputational implications of using generative AI to create promotional material without clear disclosure in the entertainment sector. This discussion highlights evolving norms regarding transparency and labor displacement within AI-driven media production.
Major YouTube creators are facing backlash for accepting AI money
A still from Sam Kolder’s video “AI is replacing me.” | Screenshot: The Verge, YouTube Over the past few days, a number of prominent filmmaking content creators including Matti Haapoja and Sam "Kold" Kolder have posted videos of themselves demonstrating what's possible with AI platform Higgsfield. The videos highlight Higgsfield's recently added Seedance 2.5 functionality and pitch these technologies as the future of video production. In response to these videos, other creators started sharing what appear to be screenshots of partnership offers they'd received from PR firms working on Higgsfield's behalf. All of this led fans to the conclusion that Higgsfield has been trying to use creators to boost its profile and garner goo … Read the full story at The Verge.
Over the past few days, a number of prominent filmmaking content creators including Matti Haapoja and Sam “Kold” Kolder have posted videos of themselves demonstrating what’s possible with AI platform Higgsfield. The videos highlight Higgsfield’s recently added Seedance 2.5 functionality and pitch these technologies as the future of video production. In response to these videos, other creators started sharing what appear to be screenshots of partnership offers they’d received from PR firms working on Higgsfield’s behalf. All of this led fans to the conclusion that Higgsfield has been trying…
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