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This is a governance story: ETSI, TTA and TTC have only signed a Letter of Intent to explore a possible AI Partnership Project, so no standards or commitments exist yet. The deepfake specification (ETSI TS 104 275) is the concrete output, and it is more useful to practitioners than the partnership itself. Readers should watch whether the proposed model, modelled on 3GPP, produces binding practical deliverables or stays at the level of declarations.
ETSI, TTC and TTA Explore New Global Partnership for Standardisation in Artificial Intelligence

ETSI has released a new Technical Specification that aims to reduce the risk of generative AI systems producing harmful deepfakes. Developed by ETSI's Technical Committee on Securing Artificial Intelligence (TC SAI), ETSI TS 104 275 aims to strengthen accountability among AI developers and operators by providing practical measures and safeguards that demonstrate how to mitigate deepfake-related risks. The post ETSI, TTC and TTA Explore New Global Partnership for Standardisation in Artificial Intelligence appeared first on ETSI.
The world’s leading artificial intelligence companies are increasingly calling for common global standards to help ensure that rapidly advancing AI remains safe, interoperable and human centric, confirming what President Ursula von der Leyen at the Tallinn Digital Summit stated: “Now, setting standards for Europe is good. But it is our engagement with our trusted partners that makes European standards finally…
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