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AMD's acquisition of World Labs marks a strategic pivot toward developing compute platforms specifically tailored for emerging AI models beyond large language models. By integrating Fei-Fei Li's team, AMD aims to align its hardware and software roadmap with the evolving needs of foundation models that generate interactive 3D worlds. This move underscores the industry shift where semiconductor manufacturers are increasingly seeking deep research partnerships to define the infrastructure for the next generation of AI applications.
AMD is acquiring AI company World Labs in a deal worth more than $8 billion
World Labs co-founder and CEO Fei-Fei Li. | Bloomberg via Getty Images AMD announced today that it's acquiring World Labs, an AI research lab co-founded by the prominent researcher Dr. Fei-Fei Li, in an all-stock deal worth approximately $8.2 billion. World Labs launched in 2024 and was valued at $1 billion in a matter of months. The startup launched its first commercial product, a world generation model called Marble that lets users make interactive 3D worlds from a prompt, in 2025. The deal is expected to close by the end of the year. Li will become EVP and chief scientist at AMD, reporting to AMD CEO Lisa Su, while the World Labs team will "continue to focus on advancing AI model research." AMD also notes t … Read the full story at The Verge.
is a senior reporter covering technology, gaming, and more. He joined The Verge in 2019 after nearly two years at Techmeme. AMD announced today that it’s acquiring World Labs, an AI research lab co-founded by…
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